Fresh Bottled Mountain Air Sells Out In China: Joke-In-A-Bottle Goes Viral
A Canadian start-up company bottling fresh air from the Rocky Mountains has seen sales to China soar because of rising pollution levels.
“Our first shipment of 500 bottles of fresh air were sold in four days,” co-founder Moses Lam says in a telephone interview with the Telegraph.
A crate containing 4,000 more bottles is making its way to China, but he says most of that shipment has been bought.
A 7.7 Litre can of crisp air taken from Banff National Park in the majestic Rocky Mountains range sells for roughly 100 yuan (£10), which is 50 times more expensive than a bottle of mineral water in China.
Most of their customers live in big cities in the northeastern and southern parts of China where severe pollution warnings have become a common occurence.
State news agency Xinhua has posted a picture online of the city centre barely visible under a thick...